Alpha logo and “Alpha” voice sample
Caption “Product Showcase Setting: Off” over clip of vlogger holding up a jewelry accessory, but the focus remains on her face (the accessory is blurred)
Caption “With a press of a button” over close-up of finger pressing Product Showcase button
Caption “Product Showcase Setting: On” over clip of vlogger again holding up the accessory, but with this setting, the focus shifts to the accessory despite her face still being visible (but now rather blurred)
Product Showcase Setting “Off” and “On” clips above are repeated simultaneously in split-screen format captioned “Off” (left) and “On” (right)
“SONY” logo
Repeat first few scenes, with superimposed links to related videos at right of screen