THE LATEST

Woman wearing beige Sony WH-CH730N headphones against plain grey background

WH-CH730N

Lightweight comfort. Serene quiet.

Photograph of a person with short spiky dark hair and sunglasses, wearing a black jacket with red sleeve stripes. The person leans on a ULT TOWER MAX speaker with illuminated blue and purple LED trim and a circular ULT logo, against a pastel gradient background.

ULT TOWER MAX

Crazy powerful sound, for ultimate parties

Image of SEL100400MC

FE 100-400mm F5.6-8 OSS

SEL100400

Modern living room with a BRAVIA 3 II featuring a Flush Surface design, blending seamlessly into the space with minimal bezels

BRAVIA 3 II

Pop of brilliance. Smart and refined

A studio profile portrait of a person with dark curly hair looking to the left against a solid, muted green background. They are wearing Olive Gray Sony WH-1000XM6 over-ear headphones and a double-breasted grey jacket with dark buttons.

Meet Olive Gray

Reach further, carry less

RX10 V

Reach further, carry less

Lighting the Way Forward

FX5

Lighting the Way Forward

Angled view of BRAVIA Theatre Trio

BRAVIA Theatre Trio

Blockbuster sound—built for the biggest screens

PS-LX3BT on a shelf with vinyl records, books, and decorative items

PS-LX3BT

Your vinyl journey starts here – simple, wireless, exciting

PROMOTIONS AND OFFERS

Limited Quantity

Sony's Official Merchandise

First Limited-Edition Drop. While Stocks Last.

Sony's Official Merchandise

Camera Offer

Bonus 240GB Memory Card*

(CEAG240T) Valued at $499 when you purchase a ILCE7RM6B Camera. T&Cs Apply.

Camera Offer

Camera & Lens Offer

Bundle and Save

Bundle and save on selected camera body and lens pairings. Offer ends 6/1/27. T&Cs Apply

Camera & Lens Offer

Headphones offer

Bonus Soft Case (WHCHSOFTCASE) valued at $24.95

Available when you purchase any colour of WHCH730N or WHCH530. Offer while stocks last. T&Cs apply. 

Headphones offer

Camera Accessories

20% Off Camera Accessories*

When you buy in the same transaction with an eligible Sony Camera. Ends 6/1/27 exclusions & T&Cs apply. 

Camera Accessories

My Sony Sign-up 

Join My Sony to enjoy more shopping perks 

Create an account for free and take advantage of exclusive benefits*. Find out more. T&Cs apply. 

My Sony Sign-up